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DC Comic Superheroes

Major Studio Project

This questionnaire is based on academic purpose. Please do help in contributing your opinion and answers about DC Comic Superheroes brand in Singapore. Your answers are very much appreciated.
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1. Are you foreigner / Singaporean? *This question is required.
2. What is your occupation? *This question is required.
3. Are you heavily engage in technology and Internet? *This question is required.
4. How long do you spend your time in Internet daily? *This question is required.
5. Where do you usually spend your free time? *This question is required.
6. Do you read any comic books? *This question is required.
7. How often do you watch movies within 2 months time? *This question is required.
8. Do you watch any DC Superheroes Movies? (E.g., The Dark Knight, Dark Night rises, Green Lantern, etc.) *This question is required.
9. Are you aware of DC Comic Superheroes store apparel? *This question is required.
10. Have you ever shop in DC Comic Superheroes? *This question is required.
11. What makes you purchase / want to DC product? *This question is required.
12. Approximately how long you spend your time in DC store? *This question is required.
13. Do you have any favorite product(s) in DC Superheroes? *This question is required.
14. What do you think of DC superheroes stores and merchandise? *This question is required.
Space Cell Strongly AgreedAgreedNeutralDisagreedStrongly Disagreed
Prices are reasonable *This question is required
Product designs are great *This question is required
Exciting store environment *This question is required
Lack of promotion / advertising *This question is required
15. Have you ever purchase DC product (batman shirt, superman accessories) somewhere else beside in DC official store? *This question is required.
17. Do you expect DC to connect more with you as a customer? (Through promotions, newsletter, gift vouchers, Facebook activity, etc.) *This question is required.
18. What do you think DC best do to improve the brand and products? *This question is required.
  • * This question is required.
19. What do you think of DC apparel? *This question is required.
20. How often do you go shopping? *This question is required.
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