CAHNRS Communications News Release

1. Date: *This question is required. This question requires a valid date format of MM/DD/YYYY.

calendar

2. Headline:

The headline should communicate the key message of the press release. Examples:
- Health consortium receives funds for teaching health center
- WSU introduces first student-made wine label
- Researchers uncover secrets of destructive plant virus

Having trouble writing a compelling headline? Leave this field blank and we'll come up with some options.

3. Press release city:

Format city in ALLCAPS. For example: PULLMAN, Wash.

4. Introductory paragraph (100 Words Max)

The introductory paragraph should communicate what’s happening, the date, time, where it happens, and the important
people or organization involved. *This question is required.

5. Quote: (50 Words Max)

Including a good quote from a researcher, student, or administrator or other source can bring the human element to the press release, as well as being a means to communicate details and story elements.

6. Additional information (350 Words Max)

Use the subsequent paragraphs to fill in the details of the story. For example, explain the importance of the event and why it’s taking place. It is best to use the inverted pyramid structure for press releases with the most important (newsworthy) information at the top and the least important nearer the end. This is a good place to provide detail about the participants, who stands to benefit, who stands to lose, etc. *This question is required.

7. Call to action(100 Words Max)

The final paragraph should contain the call to action. Provide a link that leads to more information, to a registration page or video content. The last paragraph is sometimes used to include boilerplate information about the organization, company, or institution issuing the press release.

8. Contact (press release author):

9. Contact department or job title:

10. Contact phone number:

11. Contact email: *This question is required. This question requires a valid email address.

12. Source contact (technical expert/source):

13. Source contact department or job title: *This question is required.

14. Source contact phone number

15. Source contact email: *This question is required.