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Marketing automation maturity model - Digital Power

Introduction

Dear Sir, Mrs. Ms, 

Marketing Automation or so called Programmatic Marketing is a hot topic. In order to succesfully implement Programmatic Marketing in your organisation, you'll have to be sure your organisation is ready for it. To get an understanding of your current level and what steps are required to get to fully integrated and automated marketing execution, the Marketing Automation Maturity Model was created by Digital Power. This questionairre is your first step towards the future. It consists of 16 questions and will take you approximately 20 minutes to fill out.

In de case the given answers do not fit your situation perfectly, please choose the option that meets your situation best.

Welcome to the future,

The Digital Power Team