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To what extent are consumers concerned about ethical fashion?

Thank you for agreeing to participate in this research study titled 'To what extent are consumers concerned about ethical fashion?' This study is being conducted by Lindsey Halliwell, a student at Manchester Metropolitan University.

The purpose of this research study is analyse how much female consumers aged 16-24 take into consideration ethical issues when shopping for clothes. The survey will take you approximately 4-5 minutes to complete and is completely anonymous. Your participation in this study is entirely voluntary and you can withdraw at any time.

Please only take part in this survey if you are a female between the ages of 16-24. Please answer all questions honestly and to the best of your ability, thank you.
1. What is your gender? *This question is required.
2. What is your age? *This question is required.
3. What is your current occupation? Please select one or more of the options which apply to you. *This question is required.
  • * This question is required.
4. Ethical Fashion is an umbrella term to describe ethical fashion design, production, retail, and purchasing. It covers a range of issues such as working conditions, exploitation, fair trade, sustainable production, the environment, and animal welfare.

Based on the definition of ethical fashion above, do you agree or disagree with the following statement: I am well informed about the importance of ethical fashion
  *This question is required.
5. Are you often made aware of events regarding ethical issues in the fashion industry?

This may include reports of ethical issues such as working conditions, exploitation, fair trade, sustainable production, the environment, and animal welfare.
  *This question is required.
6. If you answered no to the previous question please select the N/A option
If you answered yes to the previous question, from the options below please select by which means you are most exposed to ethical issues within the fashion industry *This question is required.
7. On average, how much money do you spend on clothes each month? *This question is required.
9. Do you currently buy ethical clothing? If so please state from which stores. *This question is required.
10. Please select how much more money you are willing to pay for ethical clothing per month *This question is required.
11. Do you agree or disagree with the following statements about ethical fashion? *This question is required.
Space Cell Strongly disagreeSomewhat disagreeNeither agree or disagreeSomewhat agreeStrongly agree
Affordable
Stylish
Accessible
12. Please rank these factors from 1 to 5, in order of their importance to you when shopping for clothes, 1 being most important and 5 being the least important.  *This question is required. Order the items from the following list. First select an item with the spacebar to show a menu of possible ranking positions. Next, click a ranking position to order it in the ranked list. Note the menu will display more ordering options as you add items to the ranked list.
13. From the options below, please select which type of fashion retailer you shop at most frequently. *This question is required.
14. Do you have an expectation of fashion retailers you shop at to be ethical? *This question is required.
15. Would media reports of unethical behaviour conducted by your preferred fashion retailer stop you from purchasing from them? Please give a reason for your answer 

This may include issues regarding working conditions, exploitation, fair trade, sustainable production, the environment, and animal welfare.
  *This question is required.
17. Do you trust ethical claims made by womenswear fashion retailers? Please give a reason for your answer

This may include campaigns or initiatives which claim to address ethical issues regarding working conditions, exploitation, fair trade, sustainable production, the environment, and animal welfare.
  *This question is required.
19. Following on from the previous question, does your level of trust in ethical claims made by womenswear retailers stop you from purchasing from them? Please give a reason for your answer *This question is required.
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