Virtually on Track Evaluation

This research is being conducted by a team of researchers from Bay of Plenty Polytechnic, and aims to provide an independent evaluation of the success of the Virtually on Track project. The Virtually on Track project was developed and is managed by Sport Bay of Plenty (BOP) and aims to increase activity levels through the discovery, exploration and connection with recreational opportunities in the Bay of Plenty. Virtually on Track targets eight gem sites around the region that offer a range of recreational opportunities. Your interest in Virtually on Track was recorded in the project database. We would really appreciate it if you could spare approximately 10 minutes of your time to answer the following questions to assist our evaluation. The information you provide is completely anonymous. At the end of the survey you will be asked to provide your name and contact details if you wish to be entered into a draw to win sports vouchers. If you provide your name, it will be kept confidential to the researchers and will only be used for the draw. Your completion of the questionnaire serves as consent to use the information that you have provided. This data will be used to report back to key Sport BOP partners, including Sport New Zealand. Our overall aim is to measure the effectiveness of the Virtually on Track programme against its key performance indicators. The report will be used by key stakeholders to make decisions regarding the future of the project, including funding, improvements and general management.

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1. What is your gender?

2. What is your age?

3. What city or town do you live in?

4. How did you first become aware of Virtually on Track?

5. Which gem sites have you visited since the inception of Virtually on Track, in November 2014? (Please tick ALL that apply)

6. Please indicate how often you have visited each of these sites in the past 18 months.

Rotorua Eastern Lakes
McLarens Falls & Lower Kaimias
Kawerau & Tarawera
Waihi Beach & Coastline
Whakatane & Ohiwa Harbour
Papamoa Hills Range
Opotiki & Motu
Otanewainuku & Kaharoa Corridor

7. Which of the 8 gem sites listed below are you likely to visit in the future?

Rotorua Eastern Lakes
McLarens Falls & Lower Kaimias
Kawerau & Tarawera
Waihi Beach & Coastline
Whakatane & Ohiwa Harbour
Papamoa Hills Range
Opotiki & Motu
Otanewainuku & Kaharoa Corridor

8. What factors influence your choice of gem site usage? (Please tick ALL that apply)

Recreational activities available
Scenery, e.g. waterfalls / trails
Conservation activities
Family friendliness
Security
Facilities (e.g. toilets, bike hire)
Parking
Travel distance from my residence
Other - Write In Please enter an 'other' value for this selection.

9. Which Virtually on Track initiatives have influenced your site visits? (Please tick ALL that apply)

10. What would you need to encourage you to visit the gem sites more often?

11. How do you use the Virtually on Track website? (Please tick ALL that apply)

Information about gem sites
Events calendar
Information about specific clubs or activities
Watch videos
Register for an event
Other - Write In Please enter an 'other' value for this selection.

12. Have you liked or viewed the Virtually on Track Facebook page?

13. If you answered yes to the above, are the Facebook posts useful and/or interesting to you?

14. Which Facebook posts are valuable to you? (Please tick ALL that apply)

Information about events / challenges
Blog posts
Videos and photos
Inspirational stories
Other - Write In Please enter an 'other' value for this selection.
Not applicable

15. What would you like to see from "Virtually on Track" in the future?

16. Thank you for your time and the information that you have provided.
Would you like to be entered into the draw to win sports vouchers?

17. If Yes, please write your name and contact email address here.
NOTE: Your name and contact details will only be used for the draw, and will not be attached to the information that you have provided.

If you would like more information about this research please contact:

Ruth Naidoo

Ruth.Naidoo@boppoly.ac.nz