New Survey

1. Do you shop at Nike?

• Yes
• No

2. If your answer was no, why do you not shop at Nike? Please answer this question and do not complete the rest of the survey.
 

• Price
• Availability
• Quality
• Not Functional
• Other

3. Why do you shop at Nike?

• Price
• Value
• Quality
• Functional
• Other

4. How old are you?

• 10-15
• 16-20
• 21-25
• 26-30
• Other

5. What is the highest education you have received?

• Some high school
• High School
• Some College
• College or more
• Other

6. What makes Nike different from other athletic companies?

• Style
• Choices
• Price
• Popularity
• Other

7. Why do you buy Nike shoes?

• Trendy
• Exercise
• To resell
• Comfortability
• Other

8. If Nike were to create better technology that made it easier for you to shop, would you be more inclined to buy more?

• Yes
• No

9. If Nike stores created a faster way for you to purchase items in the store without having to wait in line. Would it change your buying habits?

• Yes
• No

10. On average how much money would you say you spent at Nike in the past year?

• $50-$100
• $101-$150
• $151- $200
• $200 or more
• Other

11. Where do you shop for your Nike shoes?

• Nike Store
• Nike Outlet
• Nike Online
• Another store that carries Nike
• Other

12. How satisfied are you with Nike?

• Very Dissatisfied
• Somewhat Satisfied
• Neither Dissatisfied nor Satisfied
• Satisfied
• Very Satisfied

13. How far is the nearest Nike store from you?

• 5-10 miles
• 10-30 miles
• 40-70 miles
• 70- 100 miles
• Other

14. What is the average price you pay for your Nike shoes?

• $30-$60
• $61-$90
• $91-$120
• $121 or more
• Other