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Building Brand Culture

More and more companies are realizing that Human Resources (HR) and a company’s Corporate Brand are inextricably linked through a company’s culture. Your brand is the sum of the distinctive experiences your company delivers to your customers, prospects, media, investors, employees and other key audiences. Your HR team ensures your employees deliver on that promise. However, for many companies, this perspective on the connection between HR and Brand is still new. We want to learn more about how you view your company’s HR and branding practices through the lens of the brand culture.

This survey contains 18 questions and should only take 5-6 minutes to complete. All questions are multiple choice and your responses will be kept confidential. 

*A red asterisk indicates the question is a required answer before moving the next question.