PNAS Tipsheet Survey 2011

1. Is the current embargo time (Monday, 3:00 PM US Eastern Standard Time) ideal?

• Yes
• No
• No opinion

3. The PNAS Tipsheet is e-mailed to journalists on Wednesdays. What time of day are you most likely to read this e-mail?

• 10am-12pm
• 12pm-3pm
• 3pm-6pm
• Doesn't matter

4. Do you find the single-sentence Also of Interest summaries helpful?

• Yes
• No
• No opinion

5. In your opinion, which disciplines are over-represented on the Tipsheet?

• Biological sciences
• Physical sciences
• Social sciences
• The disciplines are well represented.
• No opinion

6. In your opinion, which disciplines are under-represented on the Tipsheet?

• Biological sciences
• Physical sciences
• Social sciences
• The disciplines are well represented.
• No opinion

7. On a scale of 1-5 (1=highest quality, 5=lowest quality), please rate the quality of the PNAS Tipsheet with respect to the following criterion:

Space Cell	Objective writing	Engaging style	Appealing titles	Appropriate level of technical detail
Values *This question is required	Reset star selection 1 out of 5 stars for Values: Objective writing 2 out of 5 stars for Values: Objective writing 3 out of 5 stars for Values: Objective writing 4 out of 5 stars for Values: Objective writing 5 out of 5 stars for Values: Objective writing	Reset star selection 1 out of 5 stars for Values: Engaging style 2 out of 5 stars for Values: Engaging style 3 out of 5 stars for Values: Engaging style 4 out of 5 stars for Values: Engaging style 5 out of 5 stars for Values: Engaging style	Reset star selection 1 out of 5 stars for Values: Appealing titles 2 out of 5 stars for Values: Appealing titles 3 out of 5 stars for Values: Appealing titles 4 out of 5 stars for Values: Appealing titles 5 out of 5 stars for Values: Appealing titles	Reset star selection 1 out of 5 stars for Values: Appropriate level of technical detail 2 out of 5 stars for Values: Appropriate level of technical detail 3 out of 5 stars for Values: Appropriate level of technical detail 4 out of 5 stars for Values: Appropriate level of technical detail 5 out of 5 stars for Values: Appropriate level of technical detail

8. How important are the following factors when deciding whether to cover a story? (1=not a deciding factor, 2=nice to have, 3=must have)

Space Cell	(1=not a deciding factor, 2=nice to have, 3=must have)
Availability of multimedia	Reset star selection 1 out of 3 stars for Availability of multimedia: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Availability of multimedia: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Availability of multimedia: (1=not a deciding factor, 2=nice to have, 3=must have)
Potential for controversy	Reset star selection 1 out of 3 stars for Potential for controversy: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Potential for controversy: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Potential for controversy: (1=not a deciding factor, 2=nice to have, 3=must have)
Newspeg	Reset star selection 1 out of 3 stars for Newspeg: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Newspeg: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Newspeg: (1=not a deciding factor, 2=nice to have, 3=must have)
Keywords specific to your beat	Reset star selection 1 out of 3 stars for Keywords specific to your beat: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Keywords specific to your beat: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Keywords specific to your beat: (1=not a deciding factor, 2=nice to have, 3=must have)
Availability of press Tip	Reset star selection 1 out of 3 stars for Availability of press Tip: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Availability of press Tip: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Availability of press Tip: (1=not a deciding factor, 2=nice to have, 3=must have)
Availability of Also of Interest	Reset star selection 1 out of 3 stars for Availability of Also of Interest: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Availability of Also of Interest: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Availability of Also of Interest: (1=not a deciding factor, 2=nice to have, 3=must have)
Author location	Reset star selection 1 out of 3 stars for Author location: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Author location: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Author location: (1=not a deciding factor, 2=nice to have, 3=must have)
Open Access	Reset star selection 1 out of 3 stars for Open Access: (1=not a deciding factor, 2=nice to have, 3=must have) 2 out of 3 stars for Open Access: (1=not a deciding factor, 2=nice to have, 3=must have) 3 out of 3 stars for Open Access: (1=not a deciding factor, 2=nice to have, 3=must have)

9. The PNAS Tipsheet occasionally features embargoed audio clips from researchers whose studies are highlighted as press Tips. Are these audio clips useful?

• Yes
• No
• No opinion

10. Do you have the Internet capacity to receive embedded images or would you prefer the Tipsheet to remain as it is?

• Yes, I would like to see embedded images in the Tipsheet.
• No, I would prefer for the Tipsheet to remain as it is.
• No opinion.

11. PNAS currently offers Tipsheet translations for EurekAlert! Chinese. Would it be useful to offer translations in any of the following languages:

• Arabic
• French
• German
• Japanese
• Spanish
• No opinion

12. Is it helpful to post retractions or corrections on EurekAlert!?

• Yes
• No
• No opinion