In all likelihood, you have used a Likert scale (or something you’ve called a Likert scale) in a survey before. It might surprise you to learn that Likert scales are a very specific format and what you have been calling Likert may not be. Not to worry — researchers that have been doing surveys for… Read More »
Stay Informed - Best of SurveyGizmo Weekly
Why Survey Design Matters for Feedback Surveys
Survey Expert Ryan Farmer observes that many well-known companies aren’t branding their surveys, and discusses why survey design is hyper-important when you want to gather customer feedback.
How Long Can a Survey Be?
Ed Halteman examines 5 factors to consider when deciding whether or not your survey is too long.
How iPad Surveys are Changing Political Polling
In the midst of election season, we can’t help but realize the ways that online surveys – particularly iPad surveys and other mobile surveys – are affecting the polling landscape.
‘Tis the Season, Part 2: Survey Mistakes, Revisited
Ed Halteman takes another look at an end-of-year survey he received…and revises his list of top survey mistakes.
Survey Tip: Create an IT Survey
By setting up an internal survey like an IT survey, you can improve efficiency, solve IT issues faster, and generate reports to analyze ongoing problems.
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