In all likelihood, you have used a Likert scale (or something you’ve called a Likert scale) in a survey before. It might surprise you to learn that Likert scales are a very specific format and what you have been calling Likert may not be. Not to worry — researchers that have been doing surveys for… Read More »
Tag: customer surveys
Online Survey Tips: Transactional Customer Surveys, Demographic Questions, and Open-Ended Data
We here at SurveyGizmo want your survey experience to be the most productive that it can be so in addition to providing you with a remarkable online survey tool along with how-to articles and video tutorials, we are posting daily survey tips on twitter and collecting them for a blog post each week. So without… Read More »
Online Survey Tips: Employee Surveys, Email Auto-Responder, and Customer Surveys
We here at SurveyGizmo want your survey experience to be the most productive that it can be so in addition to providing you with a remarkable online survey tool along with how-to articles and video tutorials, we are posting daily survey tips on twitter and collecting them for a blog post each week. So without… Read More »
Online Survey Tips: Sample Size, Customer Surveys, and Concept Testing Surveys
We here at SurveyGizmo want your survey experience to be the most productive that it can be so in addition to providing you with a remarkable online survey tool along with how-to articles and video tutorials, we are posting daily survey tips on twitter and collecting them for a blog post each week. So without… Read More »
Repurpose your survey data – a lesson from MarketingSherpa’s Demand Generation Summit
Last Monday I attended MarketingSherpa’s Demand Generation Summit in Boston. I wasn’t sure what to expect, but I was there wearing my SurveyGizmo hat — taking copious notes on tactics on lead and demand generation. After all, as the new kids on the block, creating demand for our services is vital! I was expecting a… Read More »