Survey Expert Ryan Farmer observes that many well-known companies aren’t branding their surveys, and discusses why survey design is hyper-important when you want to gather customer feedback.
Tag: data collection
The Market Research Event 2011: Day One Recap
A breakdown of the first day of The Market Research Event 2011. Topics include the changing face of market research, the impact of mobile…and how easy it is to manipulate statistics.
What is a Successful Survey Project? (Hint: It’s not just the data)
Very few people create surveys out of boredom or simply for fun. Those few that do (such as myself) should seek professional help (I recommend my therapist). No, when we create surveys, it is for a specific reason — to gain knowledge about a topic or issue so that we can make important decisions, publish… Read More »
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Jan. 31