Survey Expert Ryan Farmer observes that many well-known companies aren’t branding their surveys, and discusses why survey design is hyper-important when you want to gather customer feedback.
Tag: statistics
Using an iPad Survey to Conduct a Qualitative Study
Marni Zapin shares an example of how to conduct a qualitative study using an iPad survey at The Market Research Event 2011.
The Market Research Event 2011: Day One Recap
A breakdown of the first day of The Market Research Event 2011. Topics include the changing face of market research, the impact of mobile…and how easy it is to manipulate statistics.
Security Ratings, Millennials and Social Media and Consumers Research Roundup
This week’s roundup includes the latest concerns related to security and a pair of social media studies along with some insights on shoppers:
Spooky Statistics and Frightening Factoids Research Roundup
With Halloween being only a few days away I thought I would compile a ghoulish gathering of data to help get you in the monster mood in case you’re not already there
Twitter As A Research Avenue
Twitter has become an ocean of market research data just waiting to be explored. Utilizing the growing Twitter audience as part of your Market Research strategy is a great way to tap into the social media crowd to quickly and easily gather needed feedback. To give you a better idea of the number of actual… Read More »
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