Survey Expert Ryan Farmer observes that many well-known companies aren’t branding their surveys, and discusses why survey design is hyper-important when you want to gather customer feedback.
Customers
Fortune 500
- ADP
- American Family Insurance
- Avon Products Inc
- Chevron Corp
- DaVita
- Disney
- FedEx
- General Mills
- H.J. Heinz
- Hewlett-Packard
- IBM
- ING
- JPMorgan Chase
- KFC
- Merck
- Microsoft
- Novartis Pharmaceuticals
- UnitedHealth Group
- Vodafone
- Walgreens
- Yum! Brands
Financial & Insurance
- Accenture
- ADP
- American Family Insurance
- Deloitte
- Experian
- Farmers Insurance
- Fidelity Investments
- Intuit
- JPMorgan Chase
- Paychex Inc
- Paysimple
Industrial
- Chevron Corp
- Dixon Hughes PLLC
- Kiewit
- Motorcars Honda
Marketing/Market Research
- Advanstar Communications
- Marketing Sherpa
Services
- Cloud 9 Adventures
- Cumming
- Deepak Chopra
- Eplica
- FedEx
- Global Alerts
- ING
- Move (Realtor.com)
- Thomas Reuters
Tech Industry
- Bell Canada
- Exent
- Harris Technology
- Hewlett-Packard
- Hotels.com
- IBM
- JDSU
- Kagi
- Microsoft
- ReadyTalk
- Skype
Consumer Goods
- Asics UK
- Avon Products Inc
- Brooks Sports
- Disney
- Garden Fresh Restaurant Corp
- General Mills
- Gulfstream Aerospace
- H.J. Heinz
- Hershey
- Hewlett-Packard
- Jason’s Deli
- KFC
- King Soopers
- Moen
- Nestle Purina
- Overland Footwear
- PCC Natural Markets
- PGA Tour
- Red Robin Gourmet Burgers, Inc
- Room & Board
- Roots Canada Ltd
- Rosetta
- Scotts
- Skullcandy
- Trek Bicycle
- Triumph Motorcycles
- Urban Outfitters
- Vodafone
- Walgreens
- Yum! Brands
Media/Publishing Industry
- CMP
- Chicago Tribune
- ESPN
- Golf Channel
- InformationWeek (United Business Media)
- Knowledgestorm (techtarget)
- Linux magazine
- MarketingSherpa
- National Geographic
- Red Herring
Universities
- Appalachian State University
- Berkeley
- Boston University
- Bowling Green State University
- California State University – Northridge
- Carnegie Mellon University
- College of New Caledonia
- Denver Public Schools
- Georgia Tech
- Harvard
- Iowa State University
- Michigan Institute of Technology
- National-Louis University
- North Central College
- Northwestern
- Ohio State University
- Purdue University
- Rhode Island College
- San Francisco State University
- University of California – Los Angeles
- University of Arizona
- University of Bedfordshire
- University of Colorado
- University of Florida
- University of Illinois
- University of Kentucky
- University of Maine
- University of Manchester
- University of Medicine and Dentistry of New Jersey
- University of Michigan
- University of South Carolina
- University of Surrey
- University of Washington
- University of Western Sydney
- University of Wisconsin
- University of Wollongong
- Utica College
Medical
- Covance
- DaVita
- Merck
- Nova Biomedical
- Novartis Pharmaceuticals
- Pharmaca Integrative Pharmacy
- Shire Pharmaceuticals
- Siemens Healthcare
- The Monroe Plan for Medical Care
- United Health Pro
- UnitedHealth Group
Non-profits
- American Academy of Ophthalmology
- American Association of University Professors
- American Library Association
- American Psychiatric Institute for Research and Education
- American Psychological Association (APA)
- American Society
- Artists Foundation
- Artpride New Jersey
- Association of American Universities
- Beta Theta Pi
- BoysTown
- Buddies Not Bullies
- California Center for Sustainable Energy
- Carroll Center for the Blind
- Center for Community Inclusion and Disability Studies
- Center for Continuing Education In Rehabilitation
- Center for Youth Evangelism
- Centre for Strategic and Policy Studies
- CHILDREN 1ST
- Clean Air Foundation
- Cleveland Sight Center
- Council on Foreign Relations
- Dairy Council of CA
- Dana farber Cancer Institute
- Digital Library Federation
- Division of Health Care Finance and Policy
- FarmStart
- Georgetown University Medical Center
- Green America
- Head Start ECHO Project
- Hunter Volunteer Center
- Institute for Social and Behavioral Sciences
- Institute for the Arts and Humanities
- International Pemphigus & Pemphigoid Foundation
- KEEN USA
- Law School Admission Council
- League of Women Voters US
- Minnesota Historical Society
- Museum of Fine Arts, Boston
- Museum of Science and Industry
- Naperville Public Library
- National Academies
- National Academy of Sciences
- National Academy of Sciences and Engineering
- National Biodiesel Board
- National Center for Family Literacy
- National Centre in HIV Epidemiology and Clinical Research
- National Museum of American History
- National Museum of the American Indian, Smithsonian Institution
- National Postdoctoral Association
- National Recreation & Park Association
- New Ways to Work
- Nonprofit Center
- Oklahoma Blood Institutue
- Parkinson’s Disease Foundation
- Population Services International
- Rady Children’s Hospital San Diego
- School Social Work Association of America
- Science Museum of Minnesota
- Second Chance For Animals, INC
- Tech Transfer ITS UC Berkeley
- The Health Roundtable
- The Institute of Medicine
- The International Baccalaureate
- The Kidney Foundation of Canada
- The Leukemia & Lymphoma Society Greater San Francisco Bay Area Chapter of Team In Training
- United Way- Wisconsin
- WTMD