In all likelihood, you have used a Likert scale (or something you’ve called a Likert scale) in a survey before. It might surprise you to learn that Likert scales are a very specific format and what you have been calling Likert may not be. Not to worry — researchers that have been doing surveys for… Read More »
ExactTarget Integration
What is this?
Our ExactTarget integration allows you to load previously received data from your ExactTarget account into your SurveyGizmo survey. It also allows you to create or update records within ExactTarget with data you receive from SurveyGizmo.
When would I use it?
By combining ExactTarget with SurveyGizmo, you can more effectively manage your ExactTarget email campaigns and lists using our survey software! The integration is most commonly used for updating subscriber contact records by pulling previous contact information into the survey, modifying it, and pushing the new information back into Exacttarget. This allows you to keep your data up to date in an easy, streamlined process.
In other instances, you may decide that you want to use ExactTarget’s more robust email customization and tracking, but still want to gather data. Using our ExactTarget integration, you can still distribute all your surveys through ExactTarget’s email, but use SurveyGizmo to gather the data for you, and push it back into the ExactTarget account to update your records.
What are some of the benefits of using the ExactTarget Integration?
- Helps you keep your records updated/current
- Allows you to gather new information, and push it to ExactTarget to update your records.
- Helps you to consolidate your data in a quick and easy process
Who is ExactTarget?
ExactTarget is a leading provider of on-demand email marketing software solutions. The company’s suite of on-demand one-to-one marketing applications enables clients to send business-critical and event triggered communications to increase sales, optimize marketing investments and strengthen customer relationships. ExactTarget offers four editions of its on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for Microsoft Dynamics CRM.
Additional Articles Related to ExactTarget Integration
- Blog: Announcing: SurveyGizmo and ExactTarget Partnership
- Tutorials: ExactTarget Integration
- Tutorials: ExactTarget Triggered Email
- Tutorials: Creating Contact, Lead Generation, Newsletter, and Support Forms
- Webinar: ExactTarget Integration Webinar
Apr. 17 
Apr. 5