The State of Branding (Case Study)

Bynder keeps their finger on the pulse of modern-day marketing by conducting a comprehensive State of Branding report. Marketing Trends Move Fast – Blink and You Just Might Miss Them In today’s ever-connected, digital era, the evolution of brand marketing is moving more quickly than ever before. Times are changing, conventional rules are being broken,…

SurveyGizmo and Survox Integrate for Seamless Mixed-Mode Survey Deployment

SurveyGizmo’s data insights platform has been extended through an integration with the Survox platform to add voice-based survey solutions to the researcher’s toolkit. SurveyGizmo customers now have a greater selection of interviewing methodologies to optimally design their Customer Experience Management (CXM) programs and collect representative feedback quickly to inform timely decision-making. SurveyGizmo users can now…

Product Feedback Management and the Internet of Things: Using Data In Context

It’s hard to write an article about this hot new tech buzzword dubbed “The Internet of Things” without loading it with jargon every other sentence. In this post, we aim to avoid the dense jargon and attempt to break down the amorphous idea that is the Internet of Things in relation to product feedback management….

Above and Beyond (Case Study)

DISH unlocks the power of SurveyGizmo to create incredible value across its business. DISH, through its subsidiaries, provides millions of pay-TV subscribers with the highest quality programming and technology, and the most choices at the best value. In order to streamline the efforts of various departments across the enterprise, the company has leveraged data solutions…

Have You Checked Your Product’s Vital Signs Lately? Insights into Better Feedback Management

In today’s hyper-competitive landscape, where new products are flooding the market every day, standing out amongst competition is more important than ever — not just when you introduce a product for the first time — but consistently over its lifetime. Otherwise, your product becomes yesterday’s news. Managing and then taking action on the mounds of feedback can…

Perfecting the Craft (Case Study)

New Belgium Brewing leverages data to concoct their award-winning brews. Have you ever wondered why that cold beer that you grab after a long day at the office or while hanging out with friends is so darn refreshing? Well, it may have been scientifically crafted to perfection — especially if it came from Fort Collins-based…

3 Reasons to Use Survey Data to Create An Infographic

Information graphics, or Infographics, are a great way to visually represent information or data. They are a popular method for conveying quantitative data. It is one of the fastest growing content types on the web. According to a study by Graphs.net, businesses that publish infographics grow their traffic an average of 12% more than those…

Maximizing Qualitative Research: Analysis and Presentation

Analyzing and presenting qualitative data can seem a bit like a game of Telephone. What’s meant by the users may not end up exactly what’s heard by or presented to the product team. Failure to properly interpret, present, and act on data collected can be a frustrating waste of time and money. And nobody wants…