Posts by Rachel Elle

The Secret to Net Promoter Score? Time.

Every company, no matter its services, products, or abilities, relies on a positive reputation to stay afloat. Whether this perception is in the media, within an industry, or word of mouth among friends, a company everyone hates isn’t likely to stay open for long.

How to Conduct Exploratory Marketing Research

Marketers hold great value within an organization, but skill in promoting a business, product, or service does not mean universal knowledge. As such, many marketers commit time to external research in order to make educated decisions.