MPLC Planner Roles Survey (Q42014)

Welcome to the Marketing and Planning Leadership Council's Planner Roles survey.

This survey will take less than 10 minutes to complete. All responses will be kept confidential and shared only in aggregate. We look forward to sharing results with you.

Required questions are marked with a red asterisk (*).

1. What is your title? *This question is required.

2. Which of the following areas does the head of planning oversee at your organization? *This question is required.Please check all that apply.

Strategy
Business Development
Strategic Planning
Marketing
Other: Please enter an 'other' value for this selection.
None of the above

3. Is your organization part of an integrated delivery network? *This question is required.

4. Which best describes the broadest span of oversight your planning department has? *This question is required.

5. Which of the following best describes the planning process at your organization? *This question is required.

6. Which of the following roles best describes who the leader of the planning department at your organization reports to? *This question is required.

Please enter an 'other' value for this selection.

7. Which of the following roles comprise your planning department? *This question is required.Please indicate the number of FTEs or Full Time Equivalent employees your planning department has in each role.

	Facility-level Planning Leader
	Regional-level Planning Leader
	Project Manager
	Planning Analyst
	Marketing Director/Specialist
	Physician Liaison
	Other

If you chose 'Other', please specify:

8. Approximately what percentage of the planning department’s time was spent on the following categories 3 years ago? *This question is required.Please enter numbers from 0 to 100. Your answers across all categories must total to 100%.

	Evaluating New Investments: Assess need and feasibility of capital (facilities, technology) purchases
	Planning Management: Conduct market assessment, coordinate the planning process
	Improving Existing Services: Evaluate service rationalization, pricing, patient experience, integration
	Marketing and Outreach: Oversee media, community relations and consumer marketing
	Structuring Partnerships: Identify and pursue provider, employer, physician, payer relationships
	Other
0 out of 100% Total

If you allocated time to 'Other', please specify:

9. Approximately what percentage of the planning department’s time is spent on the following categories today? *This question is required.Please enter numbers from 0 to 100. Your answers across all categories must total to 100%.

	Structuring Partnerships: Identify and pursue provider, employer, physician, payer relationships
	Marketing and Outreach: Oversee media, community relations and consumer marketing
	Improving Existing Services: Evaluate service rationalization, pricing, patient experience, integration
	Planning Management: Conduct market assessment, coordinate the planning process
	Evaluating New Investments: Assess need and feasibility of capital (facilities, technology) purchases
	Other
0 out of 100% Total

If you allocated time to 'Other', please specify:

10. Approximately what percentage of the planning department’s time do you predict will be spent on the following categories 3 years from now? *This question is required.Please enter numbers from 0 to 100. Your answers across all categories must total to 100%.

	Planning Management: Conduct market assessment, coordinate the planning process
	Marketing and Outreach: Oversee media, community relations and consumer marketing
	Evaluating New Investments: Assess need and feasibility of capital (facilities, technology) purchases
	Improving Existing Services: Evaluate service rationalization, pricing, patient experience, integration
	Structuring Partnerships: Identify and pursue provider, employer, physician, payer relationships
	Other
0 out of 100% Total

If you allocated time to 'Other', please specify: