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Facebook Ads Quiz

Facebook Ads Quiz



This is a Facebook Advertising Quiz to test your knowledge! It takes 5-10 minutes to complete. 

You should do this without looking ANYTHING up. This should be done completely from information you already know.

Click the Blue Next Button in the bottom right to start.

Good luck!
1. What does CPM mean or stand for? *This question is required.
2. What does Frequency mean? *This question is required.
3. What is REQUIRED to set up your Facebook Ads and get them active? *This question is required.
4. How many Business Manager's can you create with your personal Facebook profile?
5. Your billing threshold is: *This question is required.
6. TRUE or FALSE - Facebook accepts Paypal as payment for advertising *This question is required.
7. TRUE or FALSE - The Facebook Pixel is 100% Accurate for reporting *This question is required.
8. Which of these does NOT accept Country as a targeting option? *This question is required.
9. Which of these statements about unpublished posts and published posts is TRUE? *This question is required.
10. TRUE or FALSE - You can place URL Tags at the Ad Set level *This question is required.
11. TRUE or FALSE - If you upload an image larger than Facebook allows, Facebook will automatically re-size it for you
12. TRUE or FALSE - You can set a lifetime campaign level spend limit *This question is required.
13. TRUE or FALSE - You can change bids at the Ad level *This question is required.
14. TRUE or FALSE - You can choose your placements at the Ad Set Level *This question is required.
15. Which of these CANNOT be targeted by itself? *This question is required.
16. TRUE or FALSE - You could say "Attention Ladies of Texas" in your ad copy without breaking any Facebook Guidelines *This question is required.
17. TRUE or FALSE - Generally as you increase your budget, your clicks/conversions will cost more
18. TRUE or FALSE - "Before and After" photos in your ad are allowed by Facebook *This question is required.
19. TRUE or FALSE - Terms and Privacy Policy are required on your landing page *This question is required.
20. You are running a Website Clicks objective. Which of these is your most relevant reporting metric for your CTR? *This question is required.
21. TRUE or FALSE - There is a 60 second time limit on video ads *This question is required.
22. TRUE or FALSE - You can change your campaign objective once that campaign has already been active
23. TRUE or FALSE - You have a client and are running Ads for them on one of your ad accounts in Business Manager. This client decides to stop. You can now use that ad account for something else or a new client.
24. What's the minimum required source audience size for a Lookalike Audience? *This question is required.
25. What is the highest percentage Lookalike Audience you can make in Ads Manager or Power Editor? *This question is required.
26. TRUE or FALSE - You can create multiple lookalikes at once
27. TRUE or FALSE - You can include AND exclude multiple Lookalike Audiences at the same time *This question is required.
28. TRUE or FALSE - You are allowed to have an exit-pop on the first step or your landing page/funnel *This question is required.
29. TRUE or FALSE - You can day part (only run your campaign during specific hours of the day) using lifetime budget OR daily budget
30. What does PPE stand for? *This question is required.
31. TRUE or FALSE - You can use the Facebook pixel to pass in your revenue to use for reporting *This question is required.
32. How many custom conversions are you allowed to create per Ad Account? *This question is required.
33. TRUE or FALSE - You have a custom audience set up for users who visit your "Thank You" page. If you build a lookalike audience from your custom audience, how often will Facebook update your Lookalike Audience? *This question is required.
34. TRUE or FALSE - Using "Behaviors" for targeting costs more than using "Interests" *This question is required.
35. TRUE or FALSE - You can pass revenue dynamically (different amounts of revenue each time) into Facebook using the pixel with custom conversions *This question is required.
36. TRUE or FALSE - You can change an Ad Account's Time Zone after it has been created *This question is required.
37. TRUE or FALSE - You are now allowed to use 20% or more text in your ad images *This question is required.
38. What is the recommended image size for a link page post? *This question is required.
39. Which of these is NOT a valid targeting option? *This question is required.
40. How many impressions does it take before your ad gets a relevance score? *This question is required.
41. TRUE or FALSE - Ads with more text in the image typically get lower reach *This question is required.
42. What is the default time window that Facebook will record a user converting from one of your ads? *This question is required.
43. Which of these is NOT a factor in whether Facebook shows your ad or not? *This question is required.
44. Which of these is NOT an option in the reporting for breakdown? *This question is required.
45. TRUE or FALSE - You can target a 2% Lookalike Audience and Interests WITHIN a list of Behaviors all at the same time *This question is required.
46. TRUE or FALSE - There is NO WAY to target people of a specific group on Facebook
47. How many times can you reach your Fan Page Fans Daily in the Newsfeed? *This question is required.
48. How many times can you reach NON Fan Page Fans Daily in the Newsfeed? *This question is required.
49. You have an ad set that is doing well but from your breakdown you see that you want to change your age range in your targeting. What should you do? *This question is required.
50. You have had a successful campaign running for weeks without changing anything. Your frequency is increasing, your CTR is decreasing daily and your CPC is going up. What is it time to do?
51. You can now make custom audiences based on which of the following?
This question requires a valid email address.