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American Angus Association - $Value Indexes Review

Initial respondents' branching question

This page directs respondents to one of the appropriate list of questions for breeders, commercial producers, finishers and packers.
The American Angus Association (AAA) is interested in your opinion on the current multi-trait economic selection indexes, also known as $Values. The indexes are expressed in dollars ($) per head and calculated based on revenue generated from a unit of genetic improvement on traits and associated costs.

The AAA aims to produce breeding objectives and economic selection indexes based on sound scientific methods and in line with the preferences of Angus breeders, cow-calf and feedlot producers and other industry stakeholders. The strategy is to understand ranchers' preferences for traits and whether there are groups with different trait priorities.

When responding the survey questions "back" and "next" buttons will appear on your page, please use those and avoid using the "enter" key on your keyboard or using your browser back or forward buttons. The survey has different parts and you will be directed through them once you click "Submit" at the end of this first part.

The first question directs you to the appropriate survey, if you fit more than one category you are welcome to fill in the survey more than once so that we can better capture your view.

We are also offering a drawing for a $250 Cabela’s gift card for those who complete the survey. A link is available in the end of the survey. 

Your opinion is extremely valuable for us !!
1. What is your main business activity? *This question is required.