Mogrify's Quick Marketing Assessment

Thinking about each statement below with respect to the organisation you work for, select how strongly you agree or disagree from the drop down menus.

1. We have a clear, targeted and documented marketing strategy for the next 12 months. *This question is required.

2. We know who we're marketing to and target our marketing approach and messaging to those specific groups. *This question is required.

3. The business leaders in our organisation have up-to-date knowledge and experience around marketing terminology, techniques, pitfalls and managing multi-layered marketing programmes. *This question is required.

4. We have clear, easy-to-articulate and differentiated value propositions for each of our target customer groups. *This question is required.

5. Internally, everyone in our organisation has been shown specific ways in which they can involve themselves in marketing. *This question is required.

6. As an organisation, we have a clear organisational culture, sense of purpose and pride in what we do. This in turn feeds a strong brand. *This question is required.

7. Our organisation's leaders regularly review all aspects of our marketing strategy, organisational culture, value propositions and target customers in order to make updates and improvements. *This question is required.

MOG - Marketing Assessment

Part1 of 3 - Messaging and Strategy