How to Use Customer Satisfaction Surveys the Right Way

Customer satisfaction surveys are the best way for businesses large and small to find out how customers really feel about products, services, and the shopping experience. But, unfortunately, not all companies use customer satisfaction surveys correctly. Instead of using survey data to identify areas of improvement for the entire organization, some companies use this same…

The 5 Pitfalls That Every Market Researcher Faces (and How to Avoid Them)

SurveyGizmo CEO Christian Vanek was among those industry leaders invited to speak at this year’s Festival of NewMR. This virtual event brought leaders in the market research industry together to share experiences and visions for the future of the market research industry.  His presentation, “A Comedy of Errors: Anonymous Stories of Research Mess Ups,” covers…

3 Ways for Small Businesses to Survive Rapid Growth Periods

According to Harvard Business Review, companies move through five basic stages of growth from startup to mature business. Every business starts at step one: start up. But not every business makes it to the level that familiar brand names like Microsoft and Apple occupy. In fact, 92% of high growth tech startups fail before they…

TSIA Case Study: Increasing Retention and Conversion With Salesforce and SurveyGizmo

The highest performing technology companies trace their success back to the fact that they base their business decisions in hard data. But, all of the data in the world can’t help if it’s not organized, analyzed, and acted upon. A major technology services association, the Technology Services Industry Association (TSIA), was collecting a lot of…

Two Magic Words that Get the Attention of Executive Readers

Our guest blogger today is Kathryn Korostoff of Research Rockstar. Research Rockstar is an organization committed to teaching research techniques and best practices through accessible, effective market research classes. Our professional training team has curated a set of our favorite classes just for SurveyGizmo users. Today, Kathryn covers a quick, easy way to help executives better understand…

Survey Programming Services: Building Your Projects Faster

Small teams are often asked to do the work of big organizations, especially when it comes to conducting research and developing custom data collection projects. But when small teams are working so hard, time is often the most limiting factor. This is when SurveyGizmo’s Programming Services  team steps up to help. Maybe you have a…

3 Reasons to Use Survey Data to Create An Infographic

Information graphics, or Infographics, are a great way to visually represent information or data. They are a popular method for conveying quantitative data. It is one of the fastest growing content types on the web. According to a study by Graphs.net, businesses that publish infographics grow their traffic an average of 12% more than those…

A Guide to Feasibility Studies and How Surveys Can Help

Feasibility studies are designed to answer a very simple question: Is this idea feasible? While simple on the surface, finding an answer to that question often involves considerable investigative energy into many different areas. From existing competitors to financial options to technical and production considerations, there are dozens of factors affecting the feasibility of any…

The One Trick to Managing Millennials

What is it about the millennial generation that still has businesses struggling to adapt? Even though the oldest millennials are now in their thirties, there are still questions surrounding how best to manage, attract, and retain millennial employees. In a recent interview with Clutch.co, our CEO Christian Vanek shared what he’s learned about managing the millennial…

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