Sample Survey Questions: Customer Satisfaction Surveys

Every year, US companies lose an estimated $41 BILLION because a customer moves to a competitor after a negative customer experience (NewVoiceMedia). I can guarantee that your business has felt a portion of that $41 billion, whether you realize it or not. If you don’t already survey your customers, you need to start now. If…

Customer Satisfaction Q&A

Our recent article on doing customer satisfaction surveys the right way prompted us to sit down with our own customer support manager, Taylor Morgan, to get her input on how to properly survey your customers. Here’s what she had to say:

Getting Online Feedback for Websites and Ads With Website Intercept Surveys

Website intercept surveys can sound like a complicated technical tool, but they’re really nothing more than the website pop-ups you encounter like this one: When done well, these surveys can help website visitors easily offer feedback on their experience. They also let advertisers gain insight into their online campaigns’ effectiveness. Intercepts Evolved from Horrible to…

Repurpose your Survey Data: a Lesson From MarketingSherpa's Demand Generation Summit

Last Monday I attended MarketingSherpa’s Demand Generation Summit in Boston. I wasn’t sure what to expect, but I was there wearing my SurveyGizmo hat — taking copious notes on tactics on lead and demand generation. After all, as the new kids on the block, creating demand for our services is vital! I was expecting a…