Best Practices for Email Marketing Surveys

Providing your customers with the best experience possible is the key to success. However, this requires absolute knowledge of what the customers in your target markets and industry are looking for. One of the best ways to find out this information for yourself is to distribute email marketing surveys, which allow your customers to provide…

How to Improve Email Deliverability for Survey Invitations

Despite claims that “email is dead,” it remains the most popular form of communication for organizations. Even with the rise of text messaging and social media, your customers prefer to receive your messages via email. “People still spend half their workday dealing with it, they trust it, and overall they’re satisfied with it, according to…

Featured in MarketingSherpa Article

SurveyGizmo co-founder Christian Vanek is featured this week in a nice article at MarketingSherpa – Special Report: How to Conduct Email Surveys – Tips to Lift Response & Write Subject Lines. Vanek says ROI “should not be measured based on the number of responses you collect, but on the effect that the knowledge you gained…