Repurpose your Survey Data: a Lesson From MarketingSherpa's Demand Generation Summit

Last Monday I attended MarketingSherpa’s Demand Generation Summit in Boston. I wasn’t sure what to expect, but I was there wearing my SurveyGizmo hat — taking copious notes on tactics on lead and demand generation. After all, as the new kids on the block, creating demand for our services is vital! I was expecting a…