NPS In the Field: Q&A With Industry Expert Pam Goodfellow

If we were to claim our unconditional love for a metric, it would most certainly be the almighty Net Promoter Score. Not only do we share our own NPS on a weekly basis at our company meetings, but we find avenues (such as here in our blog) to write further about it.   Yet, we…

2017 NPS Leaders by Industry [INFOGRAPHIC]

The following post is part of a series that will help inform readers of the power that a company’s Net Promoter Score has on its long-term business goals. The previous posts in the series can be accessed via the following links: The Top 5 Challenges That Hold Companies Back from Leveraging NPS Data to Develop and…

What’s The Secret to NPS Success? Time.

The following post is part of a series that will help inform readers of the power that a company’s Net Promoter Score has on its long-term business goals. The previous posts in the series can be accessed via the following links: The Top 5 Challenges That Hold Companies Back from Leveraging NPS Data to Develop…

The Higher the NPS, The Larger The Market Share

The following post is part of a series that will help inform readers of the power that a company’s Net Promoter Score has on its long-term business goals. (Source: Satmetrix. “The ROI of NPS: How to Focus on Customer Loyalty Delivers Financial Gains.” PDF. Accessed online July 18, 2017.) Satmetrix, a CXM software company and…

Using Net Promoter Scores to Boost Customer Satisfaction and Loyalty

The following post is part of a series that will help inform readers of the power that a company’s Net Promoter Score has on its long-term business goals. Here at SurveyGizmo, we practice what we preach. So with all of our recent discussion surrounding the importance of net promoter scores, you can bet your bottom…

The Top 5 Challenges That Hold Companies Back from Leveraging NPS Data to Develop and Improve Products

The following post is part of a series that will help inform readers of the power that a company’s Net Promoter Score has on its long-term business goals. It might sound like common sense to say that brands should continuously collect feedback on their products and services so that they can optimize their efforts and…

A Survey-Driven Guide to Earning Lifelong Customers

Brands frequently seek feedback from their customers asking how satisfied they are with their product or service, but satisfied customers are not necessarily loyal customers. A better measurement of customer loyalty is the Net Promoter Score® (NPS). Also known as the Ultimate Question, the NPS question asks: “How likely are you to recommend [your company]…

Net Promoter Score: The Gap Between Satisfaction and Loyalty

Hi everyone! I wanted to introduce you to the newest SurveyGizmo Survey Expert, Ryan Farmer. Ryan’s expertise is in customer feedback. He’s been helping grow small companies by using the information gained through customer feedback surveys for the past 6 years. Please welcome him to the SurveyGizmo Survey Expert Team! Now onto his first post….